A new Spotlight on Members article is posted and features Lisa Carpenter with the Kline Creek Historical Farm. Lisa is unique among HSS members because of her special utilization of Heritage Shorthorns in a very traditional farm setting—read this interesting Spotlight article in the Heritage Breeders/Membership Folder on the HSS website.
In May the first ever regional social gathering of HSS members occurred at Firefox Farm in Defuniak Springs, Florida. Zane & Elaine Sunday created and hosted this event so that members could meet in person and exchange ideas about raising and marketing Heritage Shorthorns. Look under the Heritage Breeders/Membership Folder for pictures and information about this event.
The Livestock Conservancy (LC) periodically highlights one type of heritage livestock on their social media platforms for an entire month (pigs, chickens, sheep, etc.). This June 2022 is their Heritage Cattle Month. HSS has furnished LC with a large amount of information about Heritage Shorthorns, about the Heritage Shorthorn Society, and also profiles on a variety of HSS members who represent different aspects of raising and marketing Heritage Shorthorns. It’s our understanding that they will be intermittently posting articles & profiles about many breeds of heritage cattle all during the entire month, so you should plan to check their social media sites (https://www.facebook.com/livestockconservancy, Instagram, and Twitter) periodically during June to see what is posted about Heritage Shorthorns and the Heritage Shorthorn Society. This national exposure is free to HSS members through our ongoing financial support of LC.
The Spring Issue of The Livestock Conservancy featured a Heritage Shorthorn and HSS member Martha Hoffman-Kerestes on the cover. It also included an article regarding the notable upgrade of Heritage Shorthorns from their Critically Endangered list to the Threatened list for heritage cattle breeds. All HSS members can take credit for this further indication of heightened interest in raising Heritage Shorthorns and the expansion of the Heritage Shorthorn breed.
On a related note, we expect that the Livestock Conservancy postings will trigger a number of new visitors to the Heritage Shorthorn Society website, so make sure that your contact information is up to date on the Members/Breeders Page. Putting a standard or large ranch/farm ad on the HSS website is an inexpensive way to create more interest in your cattle with potential buyers of Heritage or Heritage Influenced Shorthorns. Contact the HSS office for help in creating and posting an ad.
A new Calf of the Month is posted for June/July on the HSS website.
The Heritage Shorthorn Society has paid for a half page ad to run twice this year in “The Angle” magazine. “The Angle” is the relatively new publication from the American Milking Shorthorn Assoc. (AMSS) and is primarily promoting composite cattle, but the HSS ad targets people who may be interested in the small diary &/or family cow side of Heritage Shorthorns. The HSS ad in the May/June edition includes a photo of HSS member Stanley Ward.
