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May 2019 News

Our second quarterly “Spotlight on Members” article is now posted and it features Dale & Laura Hart of Friona, Texas. Dale has been involved with purebred Shorthorns since 1948. He has obviously seen many changes over the past 70 years, but he is still committed to raising Dual Purpose Shorthorns.

A new article has also been posted on the “Cattle Viewpoints” Page. This article by Ralph Larson makes many good points about what traits to select for in your cow herd for a commercial setting, but it’s applicable to all cattle raising.

This has been a trying spring for many cattle breeders, but there is still time to snap some pictures of your spring calves &/or to look through family scrapbooks for photos for the HSS Cute Calves Photo contest. The deadline for submissions is May 14th, with member voting during the last half of May. There are prizes for the first & second place winners, so send in your pictures and captions.

 
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To continue national exposure of Heritage Shorthorns, there will be a press release article on the Heritage Shorthorn Society in the June issue of the Stockman Grass Farmer magazine. In addition, HSS is paying to have a monthly directory ad in this magazine for 1 year. The Stockman Grass Farmer magazine is devoted to the art & science of earning a profit from grassland agriculture, including grass fed cattle.

April 2019 News

We would like to acknowledge the difficulties that many members have had in dealing with weather issues over this past winter/early spring—extreme cold, massive amounts of snow, flooding, hail storms, etc. It certainly takes a lot of resilience and determination to persevere in farming/ranching.

The HSS homepage has had a major make-over. It’s has become more user friendly and is more colorful and interactive. Several website sections and pages have also been reorganized to make them more appealing and easier to navigate.

The 2019 HSS Photo Contest is up and running. The theme for this year is “Cute Calves”, so with spring calving season in full swing there should be many opportunities to use your camera or smart phone to get some great photos. There are prizes for the first and second place winners (as voted by all HSS members). The contest guidelines are on the HSS 2019 Photo Contest Rules page. Entries are already being posted.

The April issue of The Progressive Cattlemen Magazine has been published, and the Heritage Shorthorn Society ¼ page ad (see ad below) is causing a noticeable increase in viewers to the HSS website. They are especially looking at the Breeder’s Ads, the Heritage Breeders/Members, Cattle for Sale, and Cattle Viewpoints Pages. Due to a mistake by Progressive Cattlemen Magazine (the HSS ad is not listed on the index page), Progressive Cattlemen will be rerunning this same ad in their next edition, at no additional cost to HSS. The background photo for the ad was provided by HSS member Ralph Larson. While this ad is targeted toward commercial beef producers, HSS has future ads planned in other publications which target the dual purpose aspects of Heritage Shorthorns and their usefulness in small family farms.

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